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HIGH-CARATIVITY MARKET RESEARCH

We organize tailor-made market research for our clients, with a focus on "luxury segments". We use our contacts to exclusive target groups from the major cities in the DACH region for this purpose.

Market research with style & level

Whoever takes part in a market research session with us is happy to do so. Why? Because many respondents are open to the latest news from the world of luxury cars, finance, premium travel, luxury goods, home & lifestyle. There is no better prerequisite for obtaining truly meaningful survey results.

Our philosophy

Efficiency + Empathy = Effectiveness

Efficiency in the process for your request, e.g. in the run-up to product planning or market launches, plus empathy in dealing with our test subjects - together these are our path to your success.

Our concept

Reliable & discreet

In close coordination with our clients, we arrange the appropriate setting, invite selected test subjects, book suitable locations and organize the smooth running of the event.

 
The founder

Claudia Grünhagen

Dedication, authenticity, commitment and over 20 years of experience in recruiting the most demanding target groups and organizing exclusive market research.

The team

CLAUDIA GRÜNHAGEN, Founder & CEO, c.gruenhagen@gmrp.net

ANASTASIA J. GRÜNHAGEN, Field Director,
j.gruenhagen@gmrp.net

HEIDI BÖTTCHER-DIERKS, Head of Recruitment


MURAT VANTANDER, Head of IT


GABRIEL HAIDARI, Head of Finance


SINA HASSANI, Events Assistant

 

Branch focus

LUXURY GOODS

Fashion
Jewelry
Cosmetics
Yachts
etc.

LUXUSAUTOMOBILE

Recruitment of
salaried employees for the
high-performance
and luxury car segment

World of pleasure

Occupation of
subjects from the
segment of discerning
indulgence

HOME- & LIFESTYLE

Individually
selected
bands for design,
living and
furnishing concepts

FINANCES

Invitation of
subjects for
banking studies &
wealth studies

PREMIUM TRIPS

Selection of qualified
participants in studies
on exclusive
luxury hotels and
premium trips

Our test subjects

Priority: Quality

Our database, built up over many years, is reminiscent of the selection of a special wine. With intuition, experience and personal recommendations, an exclusive stock has grown. We prefer to recruit through personal networks and trustworthy recommendations. This enables us to recruit only relevant personalities. This exclusive circle is carefully maintained, updated and carefully expanded on an ongoing basis.

We look forward to hearing from you.